Conversion Rate Optimization

Live chat v/s cold calling: Will live chat replace cold calling as the best pre-sales process

Posted on by Prassana Kumar

Let’s discuss the ultimate friendly brother-sister tussle within the pre-sales process. Actually, I’m just joking. Between live chat and cold calling, there’s a serious ongoing tug of war about which pre-sales process is more important for business success. Is live… Continue Reading →

Live chat for Website interactions – 10 Do’s and Don’ts

Posted on by Prassana Kumar

The right website interactions are a boost in the arm for your website revenue while the wrong interaction could drive away potential customers. Having the right tools and systems will help you amplify your website interactions. In this blog, we’ll… Continue Reading →

How to effectively and efficiently manage your Leads?

Posted on by Prassana Kumar

Acquiring more leads is great. It’s also great to have multiple performing marketing campaigns. But, the ability to effectively and efficiently manage your leads could entirely change your business fortune for the better. Let’s think about it for a moment.… Continue Reading →

How to decide between live-chat vs chatbot?

Posted on by Prassana Kumar

Let me shine the spotlight on a common dilemma faced by most website owners. I.e. What’s the best way to convert a visitor to a potential lead Opportunity? It’s about “live agent chat vs chat bot” Which one will deliver… Continue Reading →

Five tips to proactively reduce bounce rate in 2019

Posted on by Prassana Kumar

Today, online commerce is all creating superior online experiences. If you are seriously thinking about your online experience, there’s one factor that acts as a true north-star. Yes, I’m talking about the bounce rate and how you can realistically reduce your… Continue Reading →

Why live chat beats a chatbot at engaging visitors?

Posted on by Prassana Kumar

In 2019, the battle for customer acquisition is getting tougher and even more competitive. Most businesses are looking for any competitive edge that could help them win the market. In this situation, there’s one factor that comes above all the… Continue Reading →